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11 Things You MUST Know Before Hiring a Copywriter!
If you're considering hiring copywriting help for your next brochure, Web site, or marketing project. Congratulations! You should get great results if you hire a pro to do it right. Many business owners and marketing professionals have valid concerns about letting an outsider develop their content. After all - it's... Read More
Kick-Start Your Juices
Listen, consider this scenario.You have a deadline to honour. Time is pressing, tighter and tighter. You are hoping to come up with some topic for your project.....However, ideas on what to write about keep eluding you.What are you going to do in situations like these?Today there are various software and... Read More
Can Honest Copywriting Succeed?
I confess--I'm a marketing heretic! I've built my career on breaking all the rules--and one of the rules I break is that I don't hype.Do I put the best possible "spin" on the truth? Of course! But I refuse to deceive my readers into action.What are some of the common... Read More
3 Reasons why Content is Still King
Back in the late nineties, the phrase 'Content is King' was repeated and repeated and repeated by site owners and marketers alike. The belief was that the more content you had, the greater the number of visitors you would attract. Of course, the content had to be well written, relevant... Read More
Fill Your Readers with Confidence
Site visitors generally stay with you for as long as they feel confident that they will succeed in achieving their goal. It's a simple truth, but important. For me, it helps explain some sites I know that perform extremely well, but appear quite amateur in their design and architecture.... Read More
The Write Way To Grow Your Business
Hone your writing skills to project a more professional business image.The sales letter you can't put down?the advertising copy that makes you want the product?the resume that prompts you to call the job candidate this second?All these are examples of exceptional business writing. While you certainly know good writing when... Read More
Step One for Copywriters: Understand WHAT to Say
Find a passage of poorly written copy, and chances are you will have found a copywriter who never figured out what it was that he or she was trying to say. Whenever I have trouble with some copy, I stop, sit back and then write at the very top of... Read More
Welcome Informed Criticism of Your Work
When you come to 'know' something, there is a temptation to stop thinking about it. You put it in a box as 'known' and are happy to argue with anyone who disagrees. This is both a good and a bad thing. It is good to hold firm to your beliefs,... Read More
Dont Be Satisfied With Your First Draft
Sometimes it's a struggle to figure out what's the best thing to say. You're writing a heading, the first sentence of an email, the introduction to a newsletter, a short description on a homepage. But what should you say? When you have just a few words, what's the best... Read More
Four Things Every Web Site Headline Must Do
As you know, I'm constantly making the point that the text on web sites is not given enough attention. Which is unfortunate, because the headlines on site pages make huge demands on the skills of any writer. If you're writing a headline or heading for a site page, here are... Read More
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Funny Pictures Would you like to get more sales from your online... Read More My name is Ann and I'm a grammar geek. There,... Read More Ever wish for your own copywriting business?Ever wish you could... Read More Unless you know the secret motivational secrets that make people... Read More Copy is all about words. Or is it?Copy is about... Read More A passionate debate is currently raging in the Copywriters Forum... Read More Run or hustle? Eat or devour? Move or scurry? You... Read More When you want to sell something?anything? you need to first... Read More I worked as a business magazine editor for about 20... Read More One of the most important aspects of a website today... Read More In a previous article I talked about a few similarities... Read More Grab 'em and don't lose 'em. Every marketer knows that... Read More A few weeks ago I wrote some copy for a... Read More Your sales letter is the most important component in your... Read More According to Branding and Advertising legend, David Ogilvy: 5 times... Read More
qikr
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Copywriting 101: Exclamation Point, Friend or Foe?
Accelerate Your Freelance Copywriting Master Business Plan!
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Its Not What You Say But How You Say It
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Super Verbs Really Move Your Copy
Who is Your Customer?
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10 Tips for Writing Web Copy
3 Ways to Increase Conversion Rates
Five Keys To Leaner and Meaner Copywriting
Getting Over Copy Shock
7 Powerful Sales Copy Writing Techniques!
Killer Business Headline Templates - So How Do You Write Killer Headlines in Minutes? You Cheat!
Forex Ace
How To Really Connect With Your Customer In Your Copywriting
One of the least talked-about areas in copywriting education is... Read More
What A Ghostwriter Needs To Do To Earn Top Dollar
The huge demand for writers online is really for ghostwriters.... Read More
Are You Asking the Right Questions in Your Copy?
It's a common approach to writing copy. You begin by... Read More
How to Get Instant Attention
Most of us have seen a heckler at a baseball... Read More
12 Copywriting Tips to Make Your Advertising More Profitable
Year after year people make the same mistakes in direct-response... Read More
Boost Your B to B Marketing Copy: 3 Major Copywriting Blunders and How to Correct Them
When you're writing or evaluating copy for a B to... Read More
Copywriting: Secrets of a Freelancer
Lately, I've been getting emails from other copywriters who ask... Read More
Creative Copywriting?
There is a difference between creative writing and copywriting. It... Read More
Yale University Researchers Reveal The 12 Most Powerful Words In The Human Language...
In this article, I am going to reveal a dozen... Read More
Memorable Sales Copy -- How to Write it
Want to know the secret of creating MEMORABLE promotional copy?... Read More
8 Reasons to Outsource Your Copywriting
Thinking of hiring a staff writer? Think again. Below, I... Read More
Four Simple Steps to Improve Your Sales Copy
You know what it's like, you're reading the sales material... Read More
Some Copy Tips From An Old Hand
I have been in the ad game for a long,... Read More
Copywriting Businesses - How You Can Get Started
Do you have the training and skills needed for copywriting?Are... Read More
Copywriting Secrets Of Indias Mystics
Hi everyone,Been ruminating on this one for a little while... Read More
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